Description: Customers pay a recurring fee for regular delivery or access.
Platform Examples: Netflix, Amazon Prime, Dollar Shave Club, Blue Apron
Products/Services: Digital content, meal kits, razors, vitamins, SaaS
Features:
Advantages:
Challenges:
Description: Manufacturers or brands sell directly to end-users, without retailers.
Platform Examples: Nike.com, Casper, Warby Parker
Products/Services: Fashion, beauty, wellness, tech accessories
Features:
Advantages:
Challenges: