B2G / B2A – Business to Government/Administration

• May 5th, 2025
• gmadmin
• No Comments »

Description: Businesses sell to governments or public sector organizations.

Platform Examples: Government procurement portals (e.g., GeM in India, SAM.gov in the USA)

Products/Services: Infrastructure, defense systems, consulting, IT solutions

Features:

1. Compliance with government standards
2. Bidding/tender systems
3. Legal and regulatory oversight

Advantages:

1. Large contracts, high credibility

Challenges:

1. Long approval cycles
2. Bureaucracy