B2B – Business to Business

• May 5th, 2025
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Description: One business sells to another (wholesalers, manufacturers, service providers).

Platform Examples: Alibaba, Grainger, Amazon Business

Products/Services: Raw materials, bulk goods, industrial machines, SaaS tools

Features:

1. Custom pricing (bulk discounts)
2. Account-based pricing
3. Quotation system
4. Long-term contracts

Advantages:

1. Larger order volumes
2. Long-term client relationships

Challenges:

1. Complex negotiations
2. Slower sales cycles